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November
15
IC lifts DC

Ic1a_1Infinite Crisis #1 surprises no one by being the single comic most ordered by specialty shops in October. What is surprising is that those orders totaled an estimated 249,265, which with the $3.99 cover price , likely reorders and sales outside the direct market, makes this a million-dollar book. That was enough for DC to edge out Marvel in the market share race, with 37% to 32% edge in dollar share and a 39% to 37% edge in unit share. It also pushed the market to a 6% growth in periodical comics sales over October 2004, according to ICV2.com. The usual suspects dominated the top of the charts, with Spawn #150 being the best selling indie comic at No. 45 with sales of more than 40,000 copies. Graphic novel sales in the direct market were spread out and buoyed by the release of some high-profile and high-priced books, including Harvey Pekar and Dean Haspiel's "The Quitter," "Watchmen: Absolute Edition" and a new hardcover edition of "V for Vendetta." Still, the top sellers in units were inexpensive, with sampler book "Vertigo: First Offenses" selling an estimated 6,800 copies ordered, followed by "Star Wars: Clone Wars Adventures, Vol. 2" with about 6,500.


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