ABC Makes Programs for PSP

ABC announced that it would make its programming available to Playstation Portable (PSP) users, according to this Reuters/Hollywood Reporter report.

From the article:

"Today, 99% of people with PSPs are using it to play the fantastic games," said Bernie Gershon, ABC News digital media group senior vp and general manager. "But our view is that wherever there is a screen, there is a potential viewer of ABC News."

This is the most progressive thing I've heard from a television network. When I worked at Varsity Television last year, one of the first things I told the management team there was that screens were screens -- and if you limit yourself to one outlet, you've limited yourself to one outlet. Any bit -- and zero and one -- can be optimized for delivery for any screen. It's not always easy, but always worth the work.

Kudos to ABC. I know where I want my next job to be.