November
3
Disney could/should buy Electronic Arts?
Could Disney buy Electronic Arts? Martin Peers suggests that such a purchase could look awfully yummy, given EA's sinking stock price and a $7.2 billion valuation -- a 62% discount off its $19 billion profile of a few years ago -- and strong sales on titles like "Spore" and "Rock Band 2." Writes Peers, “Any entertainment company could be interested in EA, given continued growth in videogame sales, the potential for cross-fertilization with TV and film storylines and advertisers’ interest in buying space in games. Disney makes the most sense. EA’s biggest assets include its sports games, such as Madden NFL, which would fit with Disney’s ESPN cable network. Disney could also save at least part of the roughly $200 million it spends annually to develop its own games.” [Heard on the Street]
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Could Disney buy Electronic Arts? Martin Peers suggests that such a purchase could look awfully yummy, given EA's sinking stock price and a $7.2 billion valuation -- a 62% discount off its $19 billion profile of a few years ago -- and ... [ Read More ]
Tracked on November 03, 2008 at 03:42 PM
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