'Sarah Palin's Alaska' gives TLC its biggest launch ever
This just in from TLC: The premiere of "Sarah Palin's Alaska" on Sunday night averaged 4.96 million viewers -- making it the No. 1 program launch in TLC history.
Premiere bested the 2003 series launch of "What Not to Wear," which previously held the record.
"Sarah Palin's Alaska" also brought in 1.6 million viewers among adults 18-49, but mostly skewed old, with the majority of the audience (3.9 million) over 35.
Show improved TLC's time slot average over the past six weeks by triple digits, the cabler said.
Read Brian Lowry's review of the show -- which he called "an eight-hour infomercial for the former Alaska governor" -- here.
Variety's Team TV -- Cynthia Littleton, Stu Levine, Jon Weisman, Andrew Wallenstein and A.J. Marechal -- provides a roundup of stories big and small, as well as opinions and analysis from across the TV dial.
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We enjoyed the show. It was different from all the sitcoms that have nothing in common with life as we know it. Sarahs show hit home. It reminded us of the things we experience in our every day life.
Posted by: bob | November 15, 2010 at 05:35 PM