ABC comedy pilot order 'Work It' has 'Bosom' feel

ABC has ordered halfhour multicam pilot "Work It" from Warner Bros. TV.

Written by "Friends" alums Andrew Reich and Ted Cohen through WBTV, the comedy recalls 1980s ABC sitcom "Bosom Buddies" in putting men in women's clothing to help them get back on their economic feet.

The leads will be two out-of-work car salesmen — both husbands and fathers — who dress as women by day to get jobs working as pharmaceutical reps. At night, they hang out at their local bar, where they can be themselves.

Reich and Cohen most recently worked on ABC's shortlived Alyssa Milano starrer "Romantically Challenged."