'Mad Love' receives its valentine
CBS is so in love with “Mad Love” that it’s premiering the comedy a week early.
Laffer about a quartet of New Yorkers will now debut on Feb. 14 — a day some women refer to as Valentine’s Day. Eye marketers figure the tie-in might bring some viewers who might not ordinarily tune in.
Show stars Jason Biggs, Sarah Chalke, Tyler Labine and Judy Greer and is from Sony Pictures Television and CBS Television Studios.
“Mad Love” will air at 8:30 p.m. Mondays following “How I Met Your Mother.”
Variety's Team TV -- Cynthia Littleton, Stu Levine, Jon Weisman, Andrew Wallenstein and A.J. Marechal -- provides a roundup of stories big and small, as well as opinions and analysis from across the TV dial.
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