Keith Olbermann vs. Bill O'Reilly: Now the bosses are getting involved

The on-air brawl between MSNBC's Keith Olbermann and Fox News' Bill O'Reilly is getting down and dirty and high-level within NBC Universal and News Corp.

The Washington Post's Howard Kurtz has the whole inside story of CEO intrigue and bare-knuckle tactics -- all of which has to be good for the ratings of both programs. The Washington Post's story is getting so much attention that as of this evening I could not pull it up on the Post's website to save my life; the page just kept getting stuck in loading mode. Is there anything more frustrating than the getting the blank white screen and hourglass symbol when you really want to read something?

Hopefully the Post's web wizards will come up with a fix soon. There's nothing TV news loves better than a good feud, especially if it involves two of their own plus the powerful likes of Roger Ailes, Rupert Murdoch, Jeffrey Immelt and Jeff Zucker.