No One Expects the Spanish Inn Query Shunned

Fox Searchlight provides "L'auberge Espagnol (The Spanish Apartment)," as one of the many films (1, 2, 3, 4) that make you want to go to stay in Barcelona, not the least of which being "Barcelona"). In this instance, it's an ensemble who have come to stay in Barcelona (red button for English), exporting from either Paris, Rome, London or Berlin and helping the marketing of the film to regionally resonate, internationally.

Here's the trailer... via Australia... with enough cityscapes to intensify your desire to go stay in Barcelona. To help you getting there, swagged is a passport cover with movie advert's type package slavishly reproduced, stamped into the surface. To hinder you getting there, a French phrase describing Spanish lodgings (literally: "The Spanish Inn") will only bring questions in two languages that likely won't get answered by a mono-lingual American who is being asked their travel plans, and Custom Agents are not accustomed to having their questons shunned.

Movie packaged for Cannes '02 and domestically as "Euro Pudding," perhaps a reference to the French title also being idiomatic for "for a place where cultures are mixed together like a stew" and "Euro Stew" sounding more like an international currency report.

Thematicalistically atuned to project: A; Obviously.

Terroristical image that you'll project: F; No kidding, but what says "Please body cavity search me!" at a border crossing better than your passport esconced in a cover referencing a internationalistic French border cross-culturally esconced in Spain ... this being the time of escorted airliners and Orange Alerts.

Speaking of which: Those colored alert designations haven't really caught on, we feel. Colors only vaguely speak to levels of awareness and security ... wherein they're more like a reignbow and less like a traffic light, sorta non-specific: what's orange/yellow to us might be yellow/orange to you. And if we aren't all sharing the same level of anxiety, well ... the terrorists win. So Mr. Ridge sir, if you're reading this (and we know that you are), we offer these regionally resonating suggestion for terror level titles: Chillaxing, Puckery, Harsh, Mezzed and Un-frikking-real. Be prepared.

Jan 26, 2004 at 06:35 PM by James Hames in Film | Permalink

Comments

Post a comment

Name:

Email Address:

URL:

Comments:

Remember personal info?

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/t/trackback/359525

Listed below are links to weblogs that reference No One Expects the Spanish Inn Query Shunned: