They say awards buzz might help a show that's struggling in the ratings, but in the case of "30 Rock," who would know?

For a show with an address in the title, it sure is hard to find.

In the 23 weeks since winning the comedy series Emmy last September, the NBC comedy has aired 14 times (according to the show's press site). That's including reruns. Even more starkly, "30 Rock" hasn't aired once since Jan. 10, a period in which Tina Fey has won Golden Globe and Screen Actors Guild honors, Alec Baldwin won at SAG and the series nabbed the Writers Guild comedy award.

Though some would argue that awards aren't meaningful, NBC appears to be taking this to an extreme.

New, post-strike episodes of "30 Rock" are due on the air April 10, but that doesn't mean some of the earlier ones aren't worth revisiting. It's not as if "30 Rock" is overexposed — if anything, NBC should be running mini-marathons. Why mothball the show?

— Jon Weisman

Wow. Alec Baldwin got quite the head start on his 2008 Emmy clip reel with an outrageous scene as Jack Donaghy at the end of NBC's "30 Rock" on Thursday.

Having convinced Tracy (Tracy Morgan) that he needs to see a therapist to work through issues of being abandoned by his father, Jack then gets involved in the therapist's role-playing session — and quickly takes on not only the role of Tracy's father, but Tracy's mother, Tracy himself, "the white dude that my moms left my dad for" and upstairs neighbor Mrs. Rodriguez. 

"You know, it's too bad you didn't know Howard Cosell growing up, because I had that one in my pocket the whole time," Jack concludes with triumphant pleasure.

Everyone takes a hit as far as stereotypes go, which the therapist's attempted interventions indicate that the show is fully aware of. With that caveat, enjoy the scene, which can be found 14 minutes into the episode.

— Jon Weisman