Gadget knowledge doesn’t measure up to gadget lust
Sure, you might really, really want the iPhone 3GS or the
Palm Pre, but how well do you understand it? If you’re like a lot of U.S.
consumers, the answer is “not a whole lot".
Best Buy Mobile recently commissioned a survey looking at how much Americans know about smart phones. Turns out roughly half of the potential buyers are confused about which model they want. And 64 percent of the 1,000 people surveyed say the devices are still too expensive.
That hasn’t dampened curiosity about the devices, though – or the envy of everything they can do.
58 percent of the people surveyed feel it’s important to be able to listen to music on their devices, while 41 percent want to be able to update their status on Facebook, Twitter or some other social networking site. Just over 1/3 say they think it’s important to play games on the machines.
Video on demand programming (and the ability to watch films) wasn’t mentioned as a chief demand of smart phones, though, indicating either people are unaware of that ability on many of today’s devices or they had limited interest in it.







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Yikes. That is a bad one, Mike. Thanks for pointing it out. Fixed.
Posted by: Chris Morris | 07/06/2009 at 04:24 AM
I find it hard to believe that you either did not proof read the article you posted or did not care to make the changes to a typo, let alone that it is an article about what people know or dont know. It seems like most every day there is some form of typo in Variety either in print or online and is very unprofessional.
"Turns out roughly have of the potential buyers are confused about which model they want. And 64 percent of the 1,000 people surveyed say the devices are still too expensive."
Posted by: Mike | 07/05/2009 at 08:37 PM