The cabler has announced plans to launch a high definition version of the network on Aug. 1 that will be carried in “select” markets. It’s a big step for a small channel – but one that could expand its audience.
Original programming for the high def version will span the gamut, including shows focusing on African Art, Egyptian sights and sounds and several musical programs. Don’t be surprised if programs featuring the country’s scenic beauty are put into the mix as well.
The channel is funded by a variety of private investors, including former U.N. ambassador Andrew Young, NBA players Dikembe Mutombo and Theo Ratliff and TV producer Weller-Grossman. It’s carried in the United States through national distribution deals with Comcast, Time Warner, Cox and Charter.