« How licensed kids games are like "Hostel" and "Big Momma's House 2" | Main | Sam Houser signals that he's cool with EA »

May 12, 2008

Is Iron Man the perfect rental game?

Ironman360boxart Apparently it is... GameFly just came out with its top 10 list for last week and no. 1, above either version of "Grand Theft Auto IV," is "Iron Man" for Xbox 360.

Obviously this doesn't mean that the "Iron Man" game is overall more popular than "GTA IV." I suspect we would have heard from Sega if sales were close to $500 million in the first week. But it is a sign that the movie's huge popularity is driving interest in the game, despite mediocre reviews (including mine).

Most likely, a lot of GameFly subscribers have bought "GTA IV" and consider "Iron Man," which isn't exactly deep, to be more of a rental they can finish and then send back.

Still, interest is interest and while rentals don't necessarily equal sales, I suspect this is a sign that we could see some solid figures for Sega's "Iron Man" game when NPD comes out with its May data next month.

For now, here's GameFly's cross-platform top 10 for last week. Also noteworthy: "The Bourne Conspiracy" is already no. 3 several weeks ahead of its release:

1. Iron Man, Xbox 360, Sega
2. Grand Theft Auto IV, Xbox 360, Rockstar
3. The Bourne Conspiracy, Xbox 360, Sierra
4. Ninja Gaiden 2, Xbox 360, Microsoft
5. Mario Kart Wii, Wii, Nintendo
6. Boom Blox, Wii, EA
7. Grand Theft Auto IV, PS3, Rockstar
8. Incredible Hulk, Xbox 360, Sega
9. Iron Man, PS3, Sega
10. Lego Indiana Jones, Xbox 360, LucasArts

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/t/trackback/4113/29026188

Listed below are links to weblogs that reference Is Iron Man the perfect rental game?:

Comments

I agree it's a strong rental as..
* Kids who don't read reviews but loved the movie want to play it no matter what.
* Teenagers/adults who read reviews or know a bit about the game are still sceptical about buying but positive movie buzz pulls them towards renting.

Post a comment

About

Variety video games reporter and reviews editor Ben Fritz tracks the business of games and their intersection with Hollywood.

Tips, feedbacks, hate mail to ben-dot-fritz-at-variety.com

Get this widget!



Players smash through New York City, battling gigantic enemies amidst soaring skyscrapers in a massive open world; High School Musical 2: Work This Out! Trailer; Chun Li vs Crimson Viper; Danger, laughs and a dash of romance, all in the unmistakable LEGO style.; Speed Racer Trailer; A mix of elements from action shooters with combo and point based combat.; Star Wars: Force Unleashed Trailer; Pure Trailer; Street Fighter IV Trailer; Jumper: Griffin's Story Trailer; Trailer for Steven Spielberg's and EA Games BOOM BLOX; Trailer 2 for Lost: ViaDomus; Trailer for Lost The Video Game; When Tony Stark (Robert Downey Jr.) is forced to create a life support suit to keep him alive after he decides to use the technology in his suit to bring justice to crime. ; Trailer from video game; Video Game Trailers












July 2008

Sun Mon Tue Wed Thu Fri Sat
    1 2 3 4 5
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30 31    

© 2007 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. Use of this web site is subject to its Terms and Conditions of Use. View our Privacy Policy.