Copping a Feel of the Pulse of Women
Women's groups often complain that television is an inherently sexist medium run by men, programmed for men by men. A quick flip through the channels might prove they are right, as the amount of female flesh and male-driven violence is quite staggering. But the Inpulse Digital TV Group plans on changing this, one boob at a time.
By boob do I mean breast, jerky male TV audience member, jerky male TV programmer or slang for TV itself? This time it's all of the above.
Last month on ABC's "The View", a daytime talk show geared towards women, America was introduced to Sandra Staggs and Shirley Rohn-Saito, the principals behind the Inpulse Digital TV Group, a new adult studio that creates adult entertainment for women. First project up is Inpulse TV, the adult entertainment channel geared towards women. They say all of the content is shot in the HDTV format and Inpulse TV will be available on cable, direct broadcast satellite, video-on-demand, telco and through streaming video via the Internet.
"Let's face it, I think women love sex just as much as men do," Staggs explained. Rohn-Saito added that women were just as visually oriented as men (oh really?), so it was logical that they would enjoy erotic videos just as much. The duo testified that many women enjoy adult videos too and backed it up by stating that one in four people who visit adult Websites are women, and 58 percent of merchandise bought at some well-known sex boutiques in Los Angeles are purchased by women.
Well, go friggin' figure. Here I was renting porn in secrecy and pretending to be a gentlemen when, according to these gals, chicks dig filth as much as I do. If that's the case, then why am I still hiding the Playboy under the couch when a girl comes over?
The hosts asked Rohn-Stain if it would be okay if, for instance, her granddaughter decided to perform in adult video. She held firm and said that their productions wouldn't be as degrading as some of the videos that were meant for a male audience. "Nothing weird, nothing bizarre."
Um... did they say productions? Things just got interesting! So, in other words, these gals are makin' porno movies... but because they are women, it's okay and they are being publicized -- nay, promoted -- by the hosts of "The View"?
So it's not taboo to make porn if you are a woman. Good to know.
Actually, it's not that big of a surprise that Rohn-Saito is involved, as she a track record of launching successful start-up networks such as ESPN, Adam & Eve and Spice. What's more surprising is that the hosts of "The View" did not demonize her like they do everyone else involved with the adult film industry they discuss or have on their show.
Feb 17, 2004 at 03:28 PM by Frank Meyer in Television | Permalink
Comments
Hi Frank,
I'm sorry I haven't written you a note sooner. I just wanted to let you know how much I loved your witty take on what we are doing! This is one of my favorite articles to date!
Hope all is well and if you need an update please let me know.
Best regards,
Sandra Staggs
CEO, Inpulse TV
Posted by: sandra staggs at Jun 18, 2004 1:49:32 PM
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