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May 26, 2005

East Meets West Meets Subversive

Tokidoki’s Sushi Girl T-shirtFurther proof that the T-shirt revolution is upon us: Former Hard Candy entrepreneur extraordinaire Pooneh Mohajer -- who, along with sister and co-founder Dineh, sold the cosmetics line to LVMH for untold millions -- has launched a super-cool tee collection, featuring slick, manga-like graphics. Dubbed Tokidoki, the line ranges from the naughty (naked girl wearing skivvies emblazoned with a Japanese rising sun) to the cute (grumpy pooch with spiked collar), all with a hint of subversiveness. Various accessories like pins and hair clips are also available. Look out Paul Frank. shop.tokidoki.it

May 26, 2005 at 12:02 AM in OPENINGS/LAUNCHES | Permalink

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