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June 11, 2007

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If there's one thing I can stand even less than a gush-fest, it's a backlash-fest, and the latter has been going on with SLJ for some time. It hasn't affected me; I continue to love most of their cakes. The staff is never great, but I don't go there for the zippy service so it doesn't particularly bug me.

But man, that story is truly appalling. I won't stop going there for the occasional slice, but I will think twice about even trying to get a wedding cake from them. (And that's saying a lot, since before reading this post I pretty much had my heart set on it.)

I hear you. The reason I jumped on this particular bandwagon is SLJ's supremacy has become part of the accepted LA lore and, while every community has its urban myths, celebrity support has made this one particularly persistent. Even with its carbphobia, LA still has plenty of room for a few brilliant bakeries -- and if giving air to this bad behavior gives a wannabe baker the courage to step out, mazel tov.

No matter how dry any of their other cakes are, the three berry is still delicious. Though I have to confess, I discovered that Pavillions makes a pretty good version of such a cake. All you have to do is place a special order at the bakery counter for a yellow cake with fresh berries between the layers and whipped cream frosting. It's slightly less pretty than the SLJ cake, but it's also about 1/5 the price.

Here's a question: does anybody know what Sweetcake is? It's opening on La Brea where part of Diamond Foam and Fabric used to be...

Sweetcake is this bakery:

http://sweetcake.com/

and more info is here (see the sidebar at the bottom of the page):

http://www.variety.com/index.asp?layout=weekend&content=jump&jump=article&articleID=VR1117944951&category=2033

Sweet Lady Jane ruined my young daughter's birthday party, wrongly putting coffee frosting inside the layers rather than chocolate. It was clearly their mistake but they said the cake looked beautiful and we got our money's worth from that. We said the kids wouldn't eat coffee frosting; they said some kids like coffee frosting. At Sweet Lady Jane's, it seems the customer is wrong, even when they make expensive and stupid mistakes. I've never seen such rude people in my life.

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