Ratatouille: Disney Garden Sells Food

Imagine my pal Jane's discomfort when she bought organic blueberries at her local farmer's market—and found a picture of a rat on the plastic container.

"It's Disney Garden produce, to promote Ratatouille," I said.

"It's a rat!" she replied. She hasn't seen the movie yet.

Brad Bird and Pixar make the movie's lead-rat chef cuddly, pink-nosed and adorable. He even washes his hands before he prepares his gourmet food. Pixar animators devoted years of study with San Francisco's top chefs as they prepped the movie. UPDATE: Here's a NYT video of Bird talking about how he made the movie.