Paramount Provides Film Clips to Facebook

What took Hollywood so long to miss this clear marketing opportunity? Paramount, FanRocket, VooZoo and Facebook are joining forces to make thousands of clips from Paramount movies available on Facebook. Other studios may follow suit. I've been looking at more film clips on Facebook via Flixster, and I have no doubt that viral exposure to fave clips will boost DVD rentals and sales down the line. This is one sign that studios are prepping for the long tail world.

Meanwhile, at SXSW, Facebook founder Mark Zuckerberg's key note speech was a huge sell-out, as rooms full of folks watched him on videoscreens. PaidContent has coverage and video. UPDATE: Zuckerberg's interlocuter got twittered by a hostile crowd.

Here's the 2002 Paramount logo with fanfare:

And a history of the Paramount mountain logo with stars: