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April 16, 2008

Lohan Boosted NYMag.com to 9.6 million uniques

Lohan5thumbIf anyone needs proof that media investing in online can pay off handsomely, New York Magazine is the poster child. Their February fashion issue featured Lindsay Lohan channeling Marilyn Monroe with no clothes on. That month NYmag.com's online traffic skyrocketed to 9.6 million unique views, a 120% gain.

Posted at 01:06 PM in Celebs in Trouble, Lindsay Lohan, Marketing, Media, Stars, Web/Tech |

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Not surprised. Tits sell. Is this some sort of surprise?

Posted by: actionman | April 16, 2008 at 06:25 PM

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Variety.com deputy editor Anne Thompson writes a weekly Variety film column as well as this daily blog.

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